Foodstuffs gobbles six months of Hawke’s Bay organic ice cream in one sitting

Hastings’ iconic ice cream maker Rush Munro’s is going national, after a leading supermarket chain gobbled up six months of supply in one sitting.

Just one month after Hastings-based Rush Munro’s started a new organic product range, sales representatives offloaded 34,300 tubs of ice cream at their first pitch to Foodstuffs NZ, which owns the New World, Pak’nSave and Four Square supermarket chains.